Sunday’s Lineup: Seven Ways to Kick Off #MTC25

1. The Era of Agents: Transforming Medtech with AI | 12:00 PM – 5:00 PM
Kick-off the conference with a powerful half-day program featuring forward-looking perspectives from AdvaMed, Deloitte, Dexcom, Google, and Roche. This is your front-row seat to hear how tech giants and medtech leaders are navigating disruption, regulation, and the rapidly changing innovation landscape.

Sponsored by Google Cloud

2. The U.S. Market Access Seminar | 11:30 AM – 1:30 PM

If you’re planning to launch in the U.S., this in-depth seminar is a can’t-miss program. Gain a high-level overview of the evolving U.S. regulatory and reimbursement environment, and what it means for international product success. Led by seasoned U.S. market experts, this is your starting point for effective entry and growth in the United States for your organization.

Sponsored by McDermott+

3. Doing Business Globally | 1:40 PM – 4:30 PM

Doing Business Globally is your one-stop destination for international strategy, market access insights, and cross-border collaboration. Join global experts from Canada, Germany, India, Japan, Singapore, and more key medtech markets for timely sessions to help you navigate regulatory landscapes and understand regional trends,

4.  Patient Engagement and Experience Summit: Driving Action: From Patient Insights to Industry Impact | 1:30 PM – 6:00 PM

See how medtech companies are placing patients at the center of innovation. This summit explores strategies to improve communication, usability, and long-term outcomes through better patient engagement. Learn how leading organizations are transforming the care journey by turning patients into active partners, not just end users.

5. Inclusive by Design: How Today’s MedTech Leaders Are Accelerating Innovation and Building Trust | 1:45 PM – 3:00 PM

Join AdvaMed Advance to learn how executives are evolving their leadership models to meet the demands of global growth, digital transformation, and rising stakeholder expectations. See how they’re building cultures that drive innovation, foster trust, and deliver results.

Sponsored by Alcon, Deloitte, Stryker, Water Street, and Wheelhouse DMG 

6. Pitch & Pour Medtech Pitch Competition & Happy Hour | 3:00 PM – 6:00 PM

This new networking and pitch event combines the excitement of a live pitch competition with the relaxed atmosphere of a social mixer. This is the perfect setting to meet with innovators, investors, and industry leaders and watch 15 top companies share their technologies.

Sponsored by MTEC

7. Global Welcome Reception | 6:00 – 8:00 PM

Don’t miss the first big moment of #MTC25. This high-energy reception is your chance to set the tone for the week—reconnect with friends, meet new peers, and mingle with the global medtech ecosystem as the San Diego sun sets.

Sponsored by Solventum